After a review, the National Board has decided that the new logo should be made freely available for all NHW members – without a licence – with immediate effect.
The original guidelines were put in place with the best intentions to protect the integrity of the NHW brand but, despite those best efforts, it is acknowledged that policing the licence system is impossible in the digital age.
Force Areas are empowered to use the new logo without restrictions – apart from standard brand guidelines.
The Board accepted legal advice that there should be an end date for the procurement of NHWN items and print materials using the old logo; this will be 31st March 2017.
It is requested that no orders for newly produced items, should use the old logo with effect from 1st April, 2017. This does not mean stocks of the old log should be wasted or destroyed. Please use these until you need new items when you can of course use the new logo.
Registered print suppliers are still subject to registering with National annually, but no longer need to request an order number. Non registered printers can supply products ordered but cannot use our log to advertise their services or products.
The logo can be downloaded at http://www.ourwatch.org.uk/knowledge/logo-download/